Set your event name, hashtag, and tagline

Three text fields that determine the personality of your wall — the event name guests see, the hashtag they share, and the tagline that frames the night. With examples for weddings, galas, and corporate events.

Three short text fields shape how your event reads — on the wall, on the upload page, and in the public gallery URL. None require a designer; all are editable any time.

Event name

The headline. Appears in the wall corner, on the upload page, and in the gallery URL slug.

Rules of thumb:

  • Keep it short. “Sarah & James” reads better than “The Wedding of Sarah Catherine Brown and James Michael Smith.”
  • Use proper sentence case, not ALL CAPS.
  • Include the year only if there’s a reason — “Annual Gala 2026” is fine; “Smith Wedding 2026” is awkward.

Examples that work:

  • “Sarah & James — Reception”
  • “2026 Innovators Gala”
  • “Q3 Kickoff”
  • “Berlin Summit”

Hashtag (optional)

A second line under the event name. Default usage is a social hashtag, but you can put anything that frames the night.

Examples:

  • #SmithWedding
  • #InnovatorsGala2026
  • Building together. November 2026.
  • Tap. Share. Get on the wall.

If you don’t have a hashtag, leave this blank. The wall reads fine without one.

Tagline

A third, smaller line — usually a one-sentence call to action or context. Most events leave it blank, but it’s useful for:

  • Sponsored events: “Presented by Acme Capital.”
  • Charity events: “All proceeds benefit the Freedom Foundation.”
  • Branded events: “From everyone at Stripe — happy holidays.”

Where these appear

  • The wall corner overlay (mosaic, ambient, magazine modes): event name + hashtag.
  • The slideshow lower-third: event name + tagline.
  • The guest upload page: all three.
  • The public gallery cover: event name + tagline.
  • The post-event email (Premier plan): event name + tagline.

The event name becomes a URL slug for the public gallery. Special characters get stripped and spaces become dashes — “Sarah & James — Reception” becomes sarah-james-reception in the URL.

You can override the slug from event settings → Public gallery → URL slug without changing the display name.

What to do next

Last updated May 15, 2026

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